Sony, purveyor of extremely expensive consoles and rootkits, has launched an interesting portable media player that just has to be seen to be believed. Is it too quirky for western markets? Perhaps. The following video does some justice to understanding what it is, and how freaky it is too. {Update: The estimated retail for this device with only 1GB of storage, currently only available in Japan is ~$350 U.S. Whatever Sony is smoking, I WANT SOME!!!}