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| Alienware Talks: Hardware Blackmail |
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| Monday, 30 October 2006 | ||||||
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Nigel Woodford Writes:
To: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it Cc: Nathan Johnson < This e-mail address is being protected from spam bots, you need JavaScript enabled to view it >, Shannon Sullivan < This e-mail address is being protected from spam bots, you need JavaScript enabled to view it > Date: Oct 30, 2006 11:56 AM Subject: Alienware system review process Nigel, The following is Alienware’s official response regarding its product reviews process: “In response to a recent report concerning Alienware’s system review process, Alienware would like to take the opportunity to clarify that process. As a matter of long standing policy, Alienware makes no distinctions on who receives a system for review. Alienware offers an equal opportunity to all publications for system reviews. In addition to offering review units to publications, Alienware offers reviewers a unique guidance approach that is available at any point during the review process. The objective of this approach is designed to answer any questions on features, hardware, software benchmarking or any other issues during the course of the evaluation. Furthermore, Alienware does not have access to the review until after publication, but during the review process, Alienware strives to ensure that, if the system is to be compared to another brand, the two systems contain similar hardware specifications – creating an “apples to apples” comparison. Though every effort is made to observe these policies and practices, on occasion, it may be difficult to accommodate the requests of certain publications due to supply limitations or other situations beyond Alienware’s control. Alienware has a long standing reputation of excellence in product reviews and we strive to meet those requests when at all possible so that we continue to deliver an unparalleled product reviews experience for our colleagues in the media and, in return, we expect that all media publications exercise fairness and accuracy when reviewing Alienware products.” As per our phone conversation earlier this morning, please let me know if you have any additional questions. Best wishes, Kim LaFleur Media Relations Representative M/C/C for Alienware 972.480.8383 x224 This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
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